Thursday 5 January 2023

Do you need coding skills to build a chatbot?

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Virtual assistants are valuable, transformative business tools that offer a compelling ROI while improving the customer experience. By 2030, conversational AI chatbots and virtual assistants will handle 30% of interactions that would have otherwise been handled by a human agent—up from 2% in 2022. So why haven’t more companies adopted this solution?

Due to the maturity and complexity of the technology, it can take years to reap the full benefits of developing a conversational AI platform. One challenge to implementing conversational AI from core Natural Language AI technology is that it requires expensive technical specialists. These specialists (data analytics, AI and graph technologies) are often in short supply and typically require annual salaries of $175,000 or more. But for most companies there is a simpler, cost-effective way to create a chatbot for the ideal support experience.  

A multitude of solutions to create and maintain virtual assistants to improve customer service.  


Keep in mind that not all pre-built tools are the same. Historically, conversational AI solutions have fallen into one of two categories:  

Simple to use solutions


These tools make it easy to start working with conversational AI but in the end offer sub-par customer experiences. Typically, the answers are hardcoded or use minimal AI or machine learning. These chatbots are programmed to give exact answers to specific questions — if client says this, then say this, if client says that, then say this. 10 times out of 10 they will give the same answer regardless of whether it is right or wrong.  

Robust solutions that can create powerful experiences


On the other end of the spectrum are these tools which allow you to create the type of experiences your customers expect, but they’re often very complex (and expensive) to use. For instance, they may have robust natural language processing powering their AI but to build a customer facing solution requires a degree in computer science and a front-end developer to create the experience and embed it into your website. 

Watson Assistant changes the game with actions and the low code/no code interface  


You may feel limited by expensive AI solutions that require a wide variety of tools and technologies to build, integrate with existing systems, and operate at scale to meet peek customer demand. If your organization is not equipped to develop conversational AI applications to handle dialog and process and understand natural language, consider a Conversation AI platform with “low code” and “no code” interfaces that line-of-business (LOB) users can use to quickly develop conversational AI applications that are ready for your enterprise.

Breaking the code: Get started fast with a Conversational AI platform 


Watson Assistant’s new no-code visual chatbot builder focuses on using actions to build customer conversations. It’s simple enough for anyone to build a virtual assistant, with a build guide that is tailored to the people who interact with customers daily.  

Pre-built conversation flows


First, we focus on the logical steps to complete the action, with AI that is powerful enough to understand the intent, recognize specific pieces of information (entities) from a message and keep the user on track, all without being redundant. For example, a customer may write, “I want to buy one large cheese pizza.” Should the assistant ask then “What size pizza?” “What toppings?” and “How many?” No, it should just skip to the payment. Watson Assistant AI will understand that if you start on part 3, parts 1 and 2 should be skipped.  

Disambiguation


It’s simple to design a virtual assistant that asks clarifying questions. If you say something in the chat and the virtual assistant doesn’t understand it, it will automatically ask clarifying questions to get the conversation back on track. Which means that developing your bot doesn’t have to be perfect right out of the box. It will automatically get the conversation back on the rails. You can also have predetermined responses. The chatbot could ask: “What is your account?” and if it’s not getting a number, it will automatically clarify and say, “I’m looking for a number only, please.”

Maintenance


With Watson Assistant, you can identify and address any chatbot problems in a matter of minutes, as opposed to the traditional development cycle.  This allows you to avoid the wasted time and resources associated with going to IT, assigning a developer, and waiting weeks or even months before the changes are actually made. 

Low-code and no-code interfaces like Watson Assistant’s visual chatbot builder go beyond professional developers and seasoned technologists to open up a whole new class of citizen developers. Companies can take back control to quickly and easily build chatbots for customer service, no code needed. 

Source: ibm.com

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